Just Four Steps
Now, how exactly do you get that German web copy that makes
your brand beam
Simple
We take four easy steps together
Hint: Start with the right foot…
Step 1
1. Get to know each other
- I’ll have a look at your website and get a first impression, whether you’re in a good position to benefit from a German adaptation
- We’ll have an initial call, address your questions and see if we’re a good fit
- If we are, I’ll send you a quote and all details for the project including a timeline
Once you accept my proposal, I’ll send you a questionnaire designed to help me get a crystal-clear understanding of your brand, your audience’s demands, demographics, interests and pain points. My task will then be to transfer that information over to their German-speaking equivalents.
2. Understand your business's needs
Next I will…
- Review your answers and identify your UVP
- Analyze the specific market in the DACH region
- Research and sketch your customer avatar
- Examine your website
- Follow-up with you
I will ask many questions and address any lose ends to make sure the German copy will best support you reaching your customers. I’ll then send you a comprehensive outline, that pointedly sums up my results. You’re welcome to bring in your ideas and share your opinion with me.
After your approval, I’ll do what I do best: Start writing crisp German copy.
Step 2
Step 3
3. Write, optimize & finalize
Time for me to retreat in happy solitude into my private feng shui “scriptorio” and to exercise my magic on your text.
The end result is compelling, publication-ready copy.
- In that process I might contact you if further clarification with regard to your product’s details is needed.
- I’ll accordingly adapt, optimize and finalize.
And no worries, you won’t need to understand German: I’ll provide additional information in those cases, where meaning had to be transcreated.
4. Celebrate!
Now… you’re ready to take over that new region!
It’s time to celebrate, crack a Budweiser (or rather Bavarian Hacker Pschorr!), call your friends and ask them to check out your fresh German web pages.
Alles klar, Herr Kommissar?
Step 4
Ready to conquer that market?

Let's see if we're a fit
My approach is based on understanding your goals and preferences. To effectively realize our project goal, I rely on clear communication and logic reasoning while I’m also able to implement vibrant and supporting ideas.
I aim for uncompromising quality, because only such work brings true satisfaction – The reward we all thrive on. And so do I.
- If that’s something we’ve in common, don’t wait any longer and get in touch.